Case
Consulting: Business model development. Planning and implementation of industry forum
Initial situation
- Successful completion of the company’s first growth phase, identification of new growth
Task
- Further development of the business model
Solution
- Workshop and basis for the development of a new business segment
- Development and planning of an annual industry conference as an innovation conference and fair (programming, content, speeches)
- Determination and involvement of strategic cooperation and media partners
- Platform for communication with decision-makers: Integration of PR, Marketing and Sales measures